Mark Holtom, Director, eventricity Ltd
Mark has over 27 years in the computing industry with AT&T, ICL, NCR, Teradata and with his own company. His career spans development, technical and business consultancy, marketing and management with extensive work experience and industry knowledge of Banking in both the UK domestic and International arenas.
Mark is a Director of eventricity Ltd who have received three international awards for their projects in delivering consultancy, mentoring and the implementation of Event Driven CRM solutions.
Mark is the chairman of the EFMA CRM conferences and also lectures on CRM and one-to-one marketing at Oxford University and for Euromoney.
Attila Kezdődy, Director of Strategic Analysis and CRM Support Unit, K&H Bank Hungary